Federici Brands - Color Wow Headquarters in Marylebone
IRIV Design was appointed by Federici Brands to design and deliver the new Color Wow headquarters in Marylebone — a vibrant yet refined London base for the award-winning beauty brand. The brief sought to create an environment that mirrors Color Wow’s identity: polished, confident, and fashion-forward, yet functional for an agile and expanding team.
The project involved full concept development, technical coordination, supplier engagement,
Challenges
- A compact central London site demanding efficient planning and visual lightness.
- A compressed delivery programme linked to the brand’s product launch calendar.
- Integrating distinct departmental identities (content creation, meetings, breakout) while retaining brand cohesion.
- Balancing premium finishes and bespoke joinery with a carefully managed construction budget.
Our Response
- The concept balanced contrast, clarity, and texture — a refined monochrome base accented by warm natural materials and subtle metallic details.
- A light-filled open plan anchors the space, complemented by bespoke joinery, pastel offices, and a collaborative breakout zone featuring terrazzo finishes and graphic walls.
- Every element, from Flos lighting to custom furniture, was coordinated for precision and buildability, ensuring a cohesive brand experience from entrance to workspace.
Outcome
The completed headquarters captures Color Wow’s confident and creative spirit through timeless, crafted design.
The scheme delivers a workplace that is both functional and elevated, demonstrating IRIV Design’s ability to blend brand narrative with architectural precision.
